Believe it or not, blending Batman and Wolverine into one character is NOT the answer.
In layman's terms, wouldn't you (let's pretend you don't read comics) be much more willing to read Iron Man #1 after seeing an Iron Man movie, rather than Amazing Spider-Man #578 after seeing a Spider-Man movie? The fact that comic books are serialized and long-running are part of the reason why they are doomed from re-attaining mass appeal in today's world.
"Ummm....start with THAT one."
If comic book collecting gets in the way of you owning furniture...
then you've got a real problem there, pal.
There's got to be a simpler way to keep long-term fans happy and gain fresh new comic book readers along the way without alienating anyone. I'm not even talking about pricing or page-counts with this argument (you should know my stance on that already). There must be a way to maintain that sense of continuity with periodical comics that we all love so much, yet have fresh starts to the books on a regular basis for the newbies.
"Where the fuck is Action Comics # 727 Part 48?!? MURDER!!!"
Make EVERYTHING a mini-series. No more long-running titles that go on for decades at a time. Reboot every title of a book when a new creative team/direction comes on board, and end the book when that particular tale is done. Every story can still tie into the greater story (or continuity) being told. For example, instead of Detective Comics you could have Detective Comics: Title of Writer's Story. When creative teams don't work out and a change is needed, instead of burdening the new creative team with taking over a book at #36 or what have you, give them a fresh start with a new #1 so that their story has a definite beginning and ending, which would be easier for fans to track down. What I'm saying is...instead of rebooting a title every so often (as its currently done), do it all the time instead.
What got me thinking about this as a viable way to keep comics fresh and appealing was the news that Jeff Lemire would be taking over Green Arrow with #17 of the current run. The initial interview with Lemire explained how it was going to be a completely fresh take that would be taking the Mike Grell-written series from the late '80's/early '90's as inspiration. Lemire stated that he wished the book could start with a new #1 because his run is intended to be a true reboot for the character. With the current Arrow TV series on the CW Network being a relative success, it would make sense for Green Arrow to get a new #1, right? Especially since the latest volume of the book has failed on nearly every level to connect with readers old and new. However, DC just rebooted the book (along with every other DC title) in 2011 so my guess is that they think it wouldn't make sense to reboot Green Arrow 18 months after it's already been rebooted.
BETTER THAN HAWKEYE.
Mini-reboots like this would never be a problem if there was no such thing as "an ongoing series" anymore. Let every creator have his story under the umbrella of the main title of a book, but start it over again with a new "mini-series" when the next team comes on board. Comic book fans are already used to new #1's and reboots all the time anyway. Might as well roll with it.
The main benefit of this is that it would be easier for collectors to simply not pick up a book they don't like. Instead of buying the book out of obligation, it would make it easier for them to follow the characters with the creators that they like. For example, instead of being suckered/obligated into buying Tony Daniel's awful Batman stories just because you subscribed to Batman or Detective Comics, or J. Michael Strazynski's bullshit "Grounded" story in Superman just because you subscribe to Superman, you could just wait until a team you like comes on board and start with their #1. That burden of a long-term subscription out of obligation simply wouldn't exist. In a world where there are 13 related Batman titles on the market, and around 30 Avengers or X-Men titles, this could easily be done.
This was 15 issues of EPIC FAIL that could have been easily avoided if I wasn't saddled with a long-running Superman subscription. Had I known it could be skipped in favor of a better Superman story being told elsewhere (that still "counted" for continuity's sake), then this toilet paper wouldn't be taking up space in my comic book boxes right now.
For those who protest my "radical" idea, give this a thought:
You can still have your loved "long runs" of a book with my "mini-series method." Instead of Brian Michael Bendis's various Avengers books (4 different books that ran concurrently for several years, 2 of which were rebooted even though they all had the same writer), you could just have Avengers: The Bendis Story #1-350 or however many issues Bendis wrote while in control the Avengers franchise.
Instead of having to follow Grant Morrison's long-running Batman story in Batman, Batman & Robin, Batman: The Return of Bruce Wayne, Batman: The Return (one-shot issue) and Batman Incorporated (volumes 1 AND 2)....it could all have just been told in one of the various 13 related Batman titles with Morrison's story name as the subtitle. It would just be a limited series of however many issues it winds up being when it's all said and done.
This is what Time-Warner and DC Comics should just change their name to...
Bow me out, Wesley...
"I Whipped Spider-Man's Ass"